Tennis apparel made from water bottles? Meet Jgame, a female-founded, eco-conscious and ethically-made tennis fashion collection that merges style and sustainability. The activewear is created with plastic water bottles upcycled into yarn and will have you court-ready.
Founded by Jackie Meretsky, a former NBC News anchor turned entrepreneur with a passion for tennis, each piece at Jgame is made with high-quality recycled fabrics, is designed with both functionality and comfort in mind. Prioritizing the planet over profits, Jgame is designed, cut and sewn in New York's garment district.
"Tennis has always brought me so much joy. I have laughed, cried, celebrated, and formed some of my most meaningful friendships on the tennis court," said Meretsky. "Through all of life's ups and downs, tennis has always been there as an outlet and source of renewed energy. Everything is always forgotten on the court."
All of the garments are made from fabrics that are 75-100% recycled polyester made from recycled Polyethylene terephthalate (PET) from clear plastic bottles. They are broken down into small chips that are processed into yarn. This helps decrease greenhouse gas emissions and adverts waste by reducing plastic bottles in landfills among other environmental benefits.
"Not only is Jgame a sustainable brand, we are also an ethical brand that prioritizes inclusivity," said Meretsky. "Tennis requires access and that's why we partnered with First Serve Miami to donate new tennis apparel to their Adopt-A-Players’ Program which gives children who lack financial resources the opportunity to compete locally and nationally with the goal of using their talent and academics to attend college and we are making uniforms for their youth camps."
The collection, which features subtle prints, crisp whites, and bold colors like mecox mint, montauk midnight and vacation violet, includes tops (retail $66), tennis skirts (retail: $85), tennis dresses (retail: $125), and compression shorts (retail: $55).
Meretsky said, "Tennis’ popularity has exploded globally in recent years and sportswear is now a statement of style that must co-exist with functionality. If sportswear can represent your style, it can also represent your values which is why I create Jgame, a brand dedicated to putting the planet ahead of profits. Our eco-friendly collections made from recycled fabrics have been a hit since their Wimbledon debut last year on Canadian doubles champion Gabriela “Gaby” Dabrowski."
What's next for Jgame? "We hear you Pickleballers! An exciting new collection is in the works," said Meretsky. "We will also be launching a men's line and the cutest mother/daughter apparel ever!"
Shop now by heading to jgamenyc.com and follow them at @jgamenyc on Instagram.